NBA PM: Largest NBA Shoe Deals – Basketball Insiders


Under Armour just extended Steph Curry’s contract through 2024. Here’s a look at the most lucrative shoe deals.

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MJ’s greatness paved the way for these lucrative sneaker deals. Can you really blame the Athletic Shoe companies? Have the greatest athletes who play a sport where footwork is vital to wear your products to help enhance their games and styles. It sounds like a win-win. 

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