If the company's Sports Infinity research bears fruit, your next pair of soccer cleats could be made of materials recycled from a spectrum of industries.
Sourced through Scoop.it from: www.moneytalksnews.com
This looks like a really cool idea, if adidas can pull it off. It sounds like its still in the beginning stages but its a step in the right direction. In my opinion, any attempt to recycle is welcome. As this experiment takes off, it will be interesting to see what the material is like and how the athletic shoes will look when formed from one product line to the next.